by Dmytro Spilka | Jun 10, 2023 | Content Marketing
Thanks to the digital age in which we now exist, it has become incredibly easy to publish and distribute a press release. Companies can easily send out as many press releases as they want at the press of a button. It is often believed that the more press releases sent...by Yasmine Dehimi | Jun 16, 2023 | Content Marketing
Introduction to copywriting The creation and distribution of content for the purpose of increasing brand awareness and ultimately to drive people to make a specific action, requires a particularly polished skill set. At first glance, it appears rather straightforward....by Dmytro Spilka | Dec 8, 2020 | Content Marketing, Marketing
We’re living in an age where content rules the marketing roost. Gone are the days of hurling out masses of cold emails in a bid for exposure, and no longer do we feel the need to hastily list our website links on far-flung directories across the web. In 2021, internet...by Dmytro Spilka | Dec 17, 2020 | Content Marketing, Marketing
Content writing in itself is a means to an end. That end – being the distribution of writing online content, with the aim to educate, entertain and ultimately persuade the consumer of the content to take some form of action. Seems simple enough, right?...by Dmytro Spilka | Dec 17, 2020 | Content Marketing, Marketing
The need for strong content to drive a business forward has increased rapidly over the past few years. This age of unprecedented interconnectivity has brought with it a platform for organisations where they can share information through blog posts, statistics, white...by Yasmine Dehimi | Dec 31, 2020 | Content Marketing
Copywriting is the rearrangement of words to drive the reader in a particular direction of action, often to buy. The process is rightly referred to as the text form of salesmanship, but there is a lot more to it than that. Copy composed by a copywriter has to make its...Full Disclosure: This post contains affiliate links, which means that if you purchase or sign-up with one of the services, we may receive a commission.